Marketing Managers and Marketing Teams face rising calls for customer success stories. The problem? Most teams lack the resources to shoulder these complex projects. Persuasive customer case studies are a challenge to produce. Deadlines get pushed back. Projects falter midway.
When firms contract this work, they face another challenge: who to hire? A writer isn't enough. Case study projects require more than writing. You also need a project manager, a researcher, a designer, an interviewer and a system you trust with your customers.
We take care of your customer success stories for you. Our team gets your customer's best story told without handholding.
We learn about your project goals, answer questions and make recommendations.
We send you our quote and contract for the project.
We set deadlines and get to work.
For every interview, we develop a set of interview questions in precise alignment with your project goals.
We coordinate and conduct key internal and customer interviews.
We have a brief chat with you to let you know what we learned in the interview(s).
We write, edit, proofread and design your perfect customer story.
We collect and incorporate your comments.
We collect and incorporate your customer's comments.
We send you your perfected deliverable.
You approve of the work. We confirm there are no loose ends and conclude the project.
Case studies unite the power of story with customer proof to captivate readers. We ask your customers precise questions to draw out information that benefits (a) their reputation and (b) your story.
We present your customer(s) as the shrewd and wise business leader(s) that they are. When your customers look good, they’re happy, your case study is more impressive and your client’s relationship with your brand strengthens.
We look for opportunities to make your company the clear choice when prospects are comparing vendors. Whenever possible, we overwhelm your prospects with meaningful proof to validate their purchasing decision.
Stories are inherently memorable. You’re more likely to recollect a short story than a random sentence. We use the effect story has on memory to your advantage. Broadcast your company’s greatest stories into the minds of your prospects.
What other sales document allows a third-party to make your case for you? Prospects trust your customers first and your company second. We’re aware of this dynamic and take it into account when making editorial decisions.
You decide what quotes and what message get out to your leads. Case studies may seem impartial, but they aren’t journalism. Quotes from customers aren’t static and can be polished as long as your customer approves.
Do you have much time to spare? Working with us lets you delegate time-consuming work to specialists.
Your company has a measurable impact on people and organizations every day. The best case studies impress the reader by capturing the obvious value your business creates. It's our job to make that value undeniable.
Relevant stories prove beyond a reasonable doubt what’s possible with your product or service. When your prospect identifies with the protagonist of the story (your customer), they envision their success with your solution.
Happy customers are a strong competitive differentiator when little else separates you from your competitors. Case studies are one of the few proactive ways to stand out in a commoditized marketplace.
Every contact with a prospect is one more chance to tilt their preference in your favor. Our case studies keep leads engaged with your brand until they’re ready to buy. Help your sales team. Give them the tools they need to educate and stand out to future buyers.
In the discovery phase, we dive deep into the mind of your ideal reader. This exploration pays off when you get a persuasive case study that matches the interests and resolves the challenges of your reader.
Pricing starts at $2,000 per case study for most projects. Contact us for a quote specific to your situation.